Tweet We’ve had a great couple of weeks over at Hacktivision! Of particular interest to our writers have been recent developments with YouTube as a cultural, legal and industrial entity. Here’s a sampling of what we’ve been talking about.
Posts Tagged ‘distribution’
Looking Beyond Big Video in ‘Continuum’
Posted by Aymar Jean Christian on January 30th, 2012
Tweet Click for journal article at Continuum As video networks become increasingly successful monetizing audiences — through either advertising or subscription — the question arises: what about everyone else? Most Americans are unaware of the rich ecosystem for video online, from smaller omnibus sites like Blip to minority networks like GLO. Yet as dynamic as the [...]
Posted in uncategorized 
Tags: academic, distribution, research, Video (Web/Mobile/Transmedia), web series 
No Comments »Video Awards: Making a Market?
Posted by Aymar Jean Christian on January 20th, 2012
Tweet Originally posted at Hacktivision! Why have awards? Award shows help media creators establish norms and values for audiences. They adjudicate quality, innovation, diversity and help raise awareness. The past two weeks have seen two big awards developments for professional web video: the IAWTV Awards held at CES January 12 and the WGA nominations. What [...]
Over-The-Top, Top-Down and Bottom-Up
Posted by Aymar Jean Christian on January 9th, 2012
Tweet If we’ve learned anything about over-the-top video, it has been its agnosticism. Web video distribution can be progressive or regressive, support diversity or concentrate eyeballs at the top. Whether a company loves it or hates it depends very much on how much it has and how much it has to lose. Last week saw [...]
Posted in uncategorized Tags: distribution, indendent film, TV, Video (Web/Mobile/Transmedia) 1 Comment »Who Wins When TV and the Web Converge? Nielsen and the Problem of Web Ratings
Posted by Aymar Jean Christian on October 24th, 2011
Tweet Believe it or not, ever since 1994 media executives have been claiming the web will become television. It’s a theme I will explore extensively in the second chapter of my dissertation. It’s been a consistent refrain from the likes of Microsoft, who in the 1990s invested millions in created original web content; tech companies [...]
Why Creators Should Submit to the IAWTV Awards
Posted by Aymar Jean Christian on October 20th, 2011
Tweet If you’re an IAWTV member or follow the Academy on Twitter — which you should — you’re probably aware the group is calling for submissions to its upcoming awards show in Las Vegas at CES in January 2012. This will be the first show from the IAWTV, of which I am a member, and [...]
Quality Web Originals Jump Over-The-Top
Posted by Aymar Jean Christian on October 8th, 2011
Tweet UPDATE: Hulu is premiering its own scripted show, Battleground, along with some other new programs. ORIGINAL: We’ve always had ambitious programming on the web. But new announcements and series premieres suggest a change in the air, that the combination of low production costs, the maturation of web video networks and growing advertiser comfort with [...]
NYTVF Dispatch: Daring TV-Ready Dramas
Posted by Aymar Jean Christian on September 25th, 2011
Tweet So NYTVF is over and the winners have been announced! Unfortunately I’ve been so busy I haven’t had time to write-up much from what I saw (which wasn’t everything). Still, I figure I’d try. Dramas are notoriously rare online, but as production and post-production equipment and services get cheaper, more and more creators are [...]
Netflix, Qwikster and the Challenge of Navigating the Digital Transition
Posted by Aymar Jean Christian on September 20th, 2011
Tweet UPDATE: Netflix has decided to not split its DVD business into Qwikster. In September 2009 Netflix was trading at around $50 a share, the next year it was at $150 and just a few months ago it reached a peak of $300. Netflix’s meteoric rise wasn’t a bubble, it was based on its growing [...]
‘Asylum’ Preps Season Two As Cable Embraces Ambitious Web Projects
Posted by Aymar Jean Christian on August 12th, 2011
Tweet BET surprised a number of video producers this year when it announced it picked up four series for online distribution, many of them serious scripted dramas edgier than BET’s on-air fare. During a panel held at CAA at ITVFest, the tone coming from executives Martez Moore and Monique Ware was clear: they are committed. [...]
